Do you have a liquor license and sell beer? Do you want more customers? Do you want customers that order several hundred dollars of beer at once? Is there a fraternity nearby?
If the answer to all four questions is yes, then you should start a beer delivery service.
The concept is pretty simple. Fraternities have large parties, which require lots of alcohol. At Sigma Phi Epsilon from 2002-2005, we purchased between 30-90 cases of Keystone Light and Keystone Ice at a time for our parties. We made large purchases on average 4 times per month.
Certainly delivery is more convenient than having to find a truck to go pick up the beer. Beer stores nearby want fraternity business due to the large order sizes. Charge an additional fee in exchange for delivering large quantities of beer.
From the fraternity social chair’s perspective (the person who organizes the parties), the ideal scenario would be to input the desired order into an online form (for example – 40 cases of Keystone Light and 20 cases of Keystone Ice) — and get quotes back from beer stores within X miles. The quotes would contain the quantity of beer (& brand), as well as what the delivery would cost if they choose that option (delivery should be optional).
- Liquor license & store
- Nearby fraternity
- Truck and labor to deliver up to 100 cases of beer
- Email & phone
- Software chops to build a simple request and respond marketplace (if you want to go the extra mile)